Zinzino is looking for a skilled, enthusiastic & driven CRM Manager to join our global marketing team to play a vital role in supporting the development of a global wellness brand, focusing on test-based, personalized nutrition. Our CRM Manager will further develop and improve the existing CRM processes, propose methods to acquire and retain customers and distributing Partners as well as participates in future growth campaigns.

About the role
In your role as CRM Manager, you are responsible for building up a CRM strategy for Zinzino including the development of retention flows and campaigns, from conceptualization to analysis. You are passionate about delivering a great customer experience in everything you do as you always put the customer first. The role includes idea generation, proposal preparation, overseeing the production process and overseeing execution. You will work on several projects at a time and still ensure you and the team will be meeting deadlines.

You will be working with.

• Development of a CRM strategy for Zinzino
• Improvement and development of company’s existing CRM flows
• Creating, maintaining, and improving data management processes and accuracy to attract, retain and win back customers
• Driving CRM initiatives and overseeing execution of campaigns
• Acting as a liaison between the IT and marketing team to identify consumer segments to be targeted for campaigns and communication send outs.

Qualifications

We are looking for a person who has solid work experience from a similar role, with several years of experience in leading and developing the CRM work. We expect you to be a driven, well-organized, and structured team player with a “can do” mentality with a high-level of accuracy and attention to details. You need to be driven by delivering outstanding results and have a high degree of flexibility. Great emphasis is placed on personal suitability.

Experience you bring:

• A business degree in marketing or communication
• Minimum 5 years’ work experience in a senior CRM project manager role, ideally within an e-commerce, retail or FMCG company
• Excellent project management skills, as you handle several projects at the same time and still ensure to keep deadlines
• Excellent analytical skills and a deep interest in analyzing data to business development
• A passionate interest for creating and understanding of CRM content creation and to further develop existing CRM flows.
• Native English speaker or excellent in written and oral content creation in English
• Excellent technical knowledge of several CRM systems as well as MS Office package is a must.

Since we operate globally, it is important that you are either a native English speaker or show excellent English skills, both written and verbal. Swedish, Latvian or any additional language skills are a merit. Understanding of and/or previous experience in direct sales and knowledge of Adobe CC (InDesign, Photoshop) we see these skills as a great asset.

Additional information
Start: As soon as possible
Full time position
Placement: Västra Frölunda, Gothenburg with frequent travel to the Riga office or vice versa.

Please send your application until latest 16th of January 2022.
We will continuously invite suitable candidates to job interviews.

Information about Zinzino
Zinzino is a Nasdaq listed, global D2C company from Scandinavia specializing in biomarker-based, personalized nutrition and health tech. With a turnover of over 1,1 Mio SEK in 2020, we provide test-based, scientifically proven nutritional supplements and wellness products to 99 markets across the world. The company has high growth ambitions with a focus on global expansion. We are about 150 employees at the company’s headquarters is in Gothenburg/Västra Frölunda with additional offices in Finland, Latvia, Norway, USA, Australia, Hong Kong, Malaysia and India.